Rockwella Farm Holsteins, Yankalilla, SA Australia

Rockwella Farm Holsteins in Yankalilla, in South Australia, was purchased by Wes Hurrell’s parents in 1979. Today Wes runs the farm with his wife, keeping 380 milking cows on the home farm, and 250 heifers on family-owned land nearby.

Home Rockwella Farm Holsteins, Yankalilla, SA Australia

“Of all the money we’ve spent on technology, this is probably the best bang for the buck. The best return over and above anything else we’ve done. The others have been good, but this has been brilliant.”

 Wes Hurrell, Co-Owner

Challenges

Make the farm more efficient in terms of labour and production; reduce calving to conception time, more accurately identify heats at all stages of the cycle, increase conception rates by better timing AI, and better monitor each cows’ health.

System

Allflex SenseHub® with cSense Flex neck tags.

Benefits

“Heatime highlights sick cows much quicker than we normally could. It’s making the employment side much easier, and it takes out all the doubt and questions whether that cow is in heat or not.”

At a Glance

  • Company: Rockwella Farm Holsteins
  • Location: Yankalilla, South Australia, Australia
  • Herd Size: 380 milking cows

Summary

Based on experience to date, Rockwella Farm anticipates significant ongoing savings from the Allflex Heatime System. Wes says that on tail paint and heat detection labour alone, he will save $4,100 each year. And, by reducing the average calving-to-conception interval, per-cow production will increase by 600 litres annually.

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We’d like to keep in touch with exclusive Allflex Livestock Intelligence offers and the latest info by email or phone. By clicking the box below you agree that Allflex Livestock Intelligence, may collect, use and disclose, among its related companies, your personal data which you have provided in this form, for providing marketing material that you have agreed to receive, in accordance with our data protection policy. Allflex Livestock Intelligence is a brand of MSD Animal Health, a division Merck & Co., Inc., Kenilworth, NJ, USA, and marketing communications will be sent by entities involved in the MSD Animal Health operations. You have the right to remove your consent at any time, by contacting us at the following email address: dataprivacy@allflex.global(आवश्यक)
Allflex Livestock Intelligence is a brand of MSD Animal Health, a division Merck & Co., Inc., Kenilworth, NJ, USA, and marketing communications will be sent by entities involved in the MSD Animal Health operations. You have the right to remove your consent at any time, by contacting us at the following email address: dataprivacy@allflex.global

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